Career Coaching

CAREER COACHING FOR CREATIVE INDIVIDUALS SEEKING CLARITY OF PURPOSE, INTENTIONAL ACTION AND ILLUMINATION OF A PATH AHEAD.

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[The Offering]

Career coaching supports creative individuals seeking clarity, growth, or direction, whether navigating change, stepping into new opportunities, or reassessing what comes next. Recognising that careers are rarely linear, this work is designed for those questioning direction, identity, or impact as their professional and personal lives evolve.

Coaching creates space to clarify what matters, strengthen self-trust, and build the inner capacity needed to move forward with confidence. Through a holistic approach that considers both professional performance and the wider life context, career coaching supports intentional growth and aligned action so the next chapter feels grounded, purposeful, and true.

What we work through

Together, we clarify the challenges and goals, and design a coaching blueprint tailored to your context. We support you to move forward with greater self-trust and clarity, focusing on aligning inner insight with meaningful action so decisions feel grounded rather than reactive.

[Common Themes]

DEVELOPING AWARENESS

Career coaching often begins with understanding what’s shaping your current experience. Together, we may explore patterns, strengths, values, and internal drivers to bring clarity to what’s working, what’s no longer aligned, and where change may be needed. This awareness creates a grounded foundation for intentional decision-making rather than reactive moves.

CLARITY OF PURPOSE + Direction

Periods of career growth or transition often call for a reassessment of what matters most. Coaching supports you to clarify your evolving values, priorities, and sense of direction, and to shape an authentic blueprint for what comes next. The focus is on identifying your true north and taking steps toward a future that feels both fulfilling and sustainable.

Confidence + Agency

Creating change requires confidence to speak up, take up space, and act on what you know to be true. This work supports you to build self-trust, work with self-doubt or fear, and develop the confidence to express your ideas, needs, and direction clearly. Coaching strengthens your sense of agency so you can influence your path rather than wait for permission.

Sustainable ACTION

Sustainable progress depends on how energy, focus, and effort are managed over time. Coaching explores habits, boundaries, and internal patterns such as self-sabotage or overextension that may be limiting momentum. The aim is to develop a rhythm of action that supports both ambition and wellbeing, allowing you to move forward with steadiness, clarity, and intention.

Sage

Form

Career Coaching Suitability

This is for you if

Pain points

Feeling stuck or uncertain, lacking momentum, or experience disconnection from your self or work. You may be navigating transition, questioning direction, experiencing burnout or disengagement, or sensing that your current path no longer fits.

Mindset

You are seeking a Growth Mindset where you embody the belief that abilities and intelligence can be developed through effort and learning. This allows you to embrace challenges and persist after setbacks. You’re interested in developing clarity, confidence, and self-understanding that support meaningful change.

Career

Individuals seeking clarity, growth, or direction. Those who are in a state of transition, searching for a career and life path that is true to their values and callings.

Goals

To gain clarity on direction, reconnect with purpose, and take aligned action—so your career supports both professional growth and a more balanced, fulfilling life.

This is for you if

Career Coaching Benefits

Build self-trust

Make intentional & aligned decisions

Move forward with courage, confidence & authenticity

Navigate setbacks with perseverance & adaptability

Sustain energy & motivation to keep progressing

Strengthen connection to intuition

Align your work with your values for long-term fulfillment

Direct focus & effort toward your passion

Respond to challenges with clarity & intention

Find your version of equilibrium & balance

The Sageform Approach

At Sageform, the approach blends intuitive insight with evidence-based practice. Coaching supports clients to create alignment within their Whole Self°, connect who they are with how they lead, and expand their impact from the inside out. The work is holistic and grounded, integrating personal and professional growth, and creating the conditions for sustainable, meaningful change to take shape over time.

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Initial 1:1 Engagement

[12 sessions: 3 - 6 months]

An initial 1:1 engagement allows us to dive deep into your personal and professional experiences and challenges, craft a clear vision and take deliberate action to achieve your goals. Hourly sessions are held on a weekly or biweekly basis and communication channels are always open.

Team Sessions + 360s

[Hybrid + customised paths]

Team Sessions are designed to zone in on challenges within creative teams and partnerships to deliver strategic outcomes that transform group dynamics. Sageform also runs 360 feedback programs to provide real insights that foster self-awareness and growth.

Ongoing Engagement

[Customised: 3 + months]

After an initial engagement has set firm foundations, ongoing engagements with customised cadences and lengths, are designed to push you into your growth edges and deliver sustainable transformation.

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Client Words

[Client Note]

“Amelia helped me follow my passion into the creative space and guided me toward an entrepreneurial future that I feared and didn't know how to envision.”

Liz M.
Sustainability Manager

“I have worked with Amelia for over a year. Her guidance and support have led to unprecedented positive growth in my life. Through our work together, I found my calling.”

Elena O.
Fashion Designer + Entrepreneur

“Amelia helped me step outside myself and see a vision of my future that I was excited to work towards. Working with her was invaluable — I cannot recommend her highly enough.”

Alex G.
Content Producer

“Coaching with Amelia has set a precedent for how I'd like to continue to live my life and for my journey of self-growth.”

Halle U.
Accounts + Project Manager

Next Steps

[Step 1 : Consultation]

Schedule a complimentary 45 minute intro call with Amelia to talk through your challenges and goals, and to see if Sageform’s coaching methodology and pricing is a fit.

Book a consult

[step II : Initial engagement]

An initial 3 - 6 month engagement involves weekly or biweekly hourly sessions, takeaway exercises and assessments, and customised action items with accountability support.

Connect

[step III : growth plan]

A growth plan might lead to an ongoing engagement or testing the waters on your own, knowing you can book individual sessions on an “as-needs” basis.

Enquire for pricing

FAQs

  • What is a coaching session like?

    We start with determining our focus and end with clear insights and actionable takeaways. The bulk of each session is like a dance where we seek to deepen understanding, broaden perspectives, challenge assumptions and illuminate paths forward.

  • Are the coaching sessions confidential?

    Yes. Confidentiality is key in coaching. In order for coaching to be fruitful, you need to feel safe and comfortable to talk through anything and everything that comes up.

  • How do I figure out if coaching is right for me?

    Often, it begins with a quiet sense that something needs attention — a pull toward clarity, growth, or change. If you feel that, it’s worth listening.

    From there, take your time. Explore the Sageform approach and philosophy, read client experiences, and notice what resonates. Coaching is most powerful when there is both curiosity and readiness — a willingness to reflect honestly and take responsibility for meaningful change.

    If your head, heart, and gut feel aligned, you’re welcome to book a complimentary 45-minute alignment call.

  • How much is coaching and what’s the refund policy?

    Pricing is tiered depending on your professional circumstances. In the initial consultation we discuss pricing and determine your tier.

    Individual coaching is designed as a committed and collaborative process, but I understand that circumstances and needs can evolve. If at any point you feel the engagement is no longer right, you’re welcome to pause or discontinue. Any unused sessions can either be held as a credit for up to 12 months or refunded upon request.

    For corporate and organisational engagements, fees are non-refundable once the engagement has commenced, as coaching capacity and resources are reserved across the agreed timeframe. If circumstances change, any unused sessions may be held as a credit for future use within the organisation.

  • What if I need to take a break from coaching?

    We will never deny you a break! It’s not our style. For coaching to be effective, it must work for you. That said, if you’re struggling with commitment and follow-through, Amelia will be there to support you should you decide to commit to this transformative work.

  • Can we organise coaching for employees?

    Of course! I often work with HR and leadership to organise and design coaching for select employees and teams. Take a look at the Corporate experiences page or feel free to get in touch and we can discuss.

  • What is career coaching?

    Career coaching is a confidential, client-led partnership that supports individuals to gain clarity, growth, and direction. At Sageform, coaching is a highly individualised, creative collaboration shaped by each person’s context, challenges, and aspirations. The work focuses on holistic development that integrates personal insight with practical action—supporting decisions and transitions that reflect both professional and personal intentions.

  • Who is career coaching for?

    Career coaching is suited to individuals at any stage of their career who are seeking growth, change, or renewed direction. It is particularly valuable during periods of transition, uncertainty, or professional or personal misalignment.

  • What are the benefits of career coaching?

    Career coaching supports greater self-awareness, clearer decision-making, and more confident action. Over time, clients often experience renewed motivation, improved energy and wellbeing, and a stronger sense of alignment between their work, values, and life priorities.

Connect

Connect

Amelia Kruse coaching approach

[Other Offerings]

Executive Coaching

For executives, founders and senior leaders with significant organisational control, executive coaching allows you to take a step back from fast-paced environments to deeply consider how you want to lead, influence and inspire. Not just at work but in life. Sageform creates space for you to expand your leadership skills, unlock your executive presence, and embody a clear vision for your life’s work.

Learn More

Leadership Coaching

Leadership coaching supports early-stage founders, directors, people managers, and emerging leaders. The work creates space to strengthen how you lead, communicate, and perform so growth feels intentional, grounded, and sustainable. Through coaching, you build confidence in your voice, clarify direction, and lead with influence while navigating the complexity, expectations, and relational dynamics of leadership.

Learn More

Business Coaching

Business coaching supports solopreneurs, consultants, and small business owners who are building and growing their businesses alongside their capacity to lead, decide, and sustain momentum. Coaching creates space to work through both internal and external challenges, grounding you in your values and purpose while supporting steady, sustainable flow and growth—professionally and personally.

Learn More

[other offerings]

Executive Coaching

For executives, founders and senior leaders with significant organisational control, executive coaching allows you to take a step back from fast-paced environments to deeply consider how you want to lead, influence and inspire. Not just at work but in life. Sageform creates space for you to expand your leadership skills, unlock your executive presence, and embody a clear vision for your life’s work.

Learn More

Leadership Coaching

Leadership coaching supports early-stage founders, directors, people managers, and emerging leaders. The work creates space to strengthen how you lead, communicate, and perform so growth feels intentional, grounded, and sustainable. Through coaching, you build confidence in your voice, clarify direction, and lead with influence while navigating the complexity, expectations, and relational dynamics of leadership.

Learn More

Business Coaching

Business coaching supports solopreneurs, consultants, and small business owners who are building and growing their businesses alongside their capacity to lead, decide, and sustain momentum. Coaching creates space to work through both internal and external challenges, grounding you in your values and purpose while supporting steady, sustainable flow and growth—professionally and personally.

Learn More